SEARCH:

SURVEY
SUBSCRIBE
Current Issue
Advertise
Contact
Digital Issue
Preview








MILAN SHOW 2008: MULTO MILANO: LIVE FROM THE 66TH MILANO BIKE SHOW
November 9, 2008


Pretty In Pink: Giro d'Italia Misses Say Ciao To Road Bike Action

Servizio Numero Uno: Gli Antipasti
Road Bike Action is still on the trade show trail in 2008, this time at the 66th edition of the EICMA show, otherwise known as the Milano Bike (and Motorcycle show). Presented at the FieraMilano exhibition grounds just outside the Lombard capital, show organizers have put the much diminished show in two pavilions, one with bicycle exhibitors and another with a 200m. board track velodrome hosting the Milano Six-Day race


Zapata (in pink cap below) snaps the action at the Milano 6-Day

and a new for 2008 1 kilometer indoor / outdoor mountain bike test course. Despite the worldwide economic difficulties, many major Italian brands continue to be optimistic about 2009 sales, albeit more cautiously than before the worldwide economic crisis threw a spanner in the gears of the high-end road bike market.

Any good Italian meal begins with antipasti, so Road Bike Action has prepared a selection of special savory appetizers designed to whet your appetite for our ongoing coverage of the 66th edition of the EICMA. Plus Road Bike Action Magazine is preparing another special Italy Edition coming this spring and feature editor Zapata Espinoza will embark on his own Giro d’Italia next week to bring our magazine readers the inside Italian info from some of the best bicycle and accessories makers in Italy in the May 2009 edition of Road Bike Action Magazine, on sale in March 2009. So dig in to Part One of our ongoing coverage of the  66th Milano Bike Show, Multo Milano: Servizio Numero Uno: Gli Antipasti.


Go for the gold: Lance Armstrong and Ivan Basso will battle for this Giro d'Italia trophy next May

Giro d’Italia:
With the upcoming 100th anniversary of the Giro d’Italia slated for May 2009, there was a lot of excitement in the Giro booth at EICMA Milano. Plenty of top riders stopped by for live chat sessions with the tifosi, the shining gold Giro winners trophy was on display as well a special bike to commemorate the Giro Centenario (100th anniversary). Road Bike Action spoke to former rider Andrea Peron, who works with RCS, the Italian media group that is owner of the Giro. “We are really excited about next year’s Giro”, explained the likeable Peron, who speaks perfect English from his years at Team Motorola and from his ranch in Steamboat Springs, Colorado. “With the comeback of 2006 Giro winner Ivan Basso and the presence of Lance Armstrong in his first Giro d’Italia, we know that next years Giro d’Italia will be something special. Plus we have prepared a really great course for the race.”


Connect The Dots: Where Will The 2009 Giro d'Italia Go? Find Our December 13th

Join Road Bike Action on Saturday, December 13th when we report “Live” from the Presentation of the Giro d’Italia Centenario from the world famous Fenice Opera House in Venice, Italy.


>Next page
Bookmark and Share

MOST POPULAR STORIES
 First Look: 2013 Shimano Dura-Ace
 Being There: Amgen Tour of California Pit Row
 Tour of California Tech: Team Exergy Goes Gold
 ROAD BIKE ACTION 2012 READER SURVEY
NEW RELEASES
 Giro d'Italia, Stage 17
 CCSD offers French "Cycling Greats" tour
 RBA Test: BH Ultralight
 Euro Race News


- Dirt Wheels - ATV Action - Motocross Action -Dirt Bike -Mountain Bike Action - BMX Plus!Advertise - Sponsored Link Info -
Copyright 2012 Hi-Torque Publications, Inc. All rights reserved.