LATEST NEWS: THE RADICAL FACTOR VIS VIRES CAN BE YOURS
November 10, 2013


 Factor Bikes has launched its online shop, the only place customers can buy one of our exclusive ‘Limited Edition First 100’ bikes. Available through www.factorbikes.com the first production run of the award wining Factor Vis Vires Dura-Ace has been limited to 100 pieces, each with a special top tube moniker denoting its official number accompanied by an official certificate.

The worldwide press are also invited to submit applications for Press Bikes to be sent out to you for test and review. Please email rob.borrett@bf1systems.com to organize your requirements.

The Vis Vires is now available in two groupset options for customers to choose between.

Dura-Ace Di2: £7999
Dura-Ace Di2 with Factor Power Cranks: £9999

Dura-Ace Di2 cranks are available Compact 50/34 or Double 53/39 both in 165mm, 170mm, 172.5mm, 175mm, 177.5mm or 180mm and Factor Power Cranks are available Double 53/39 170mm, 172.5mm or 175mm.

“The opening of our online shop marks a huge moment for our brand. A lot of hard work has been put into creating the worlds most advanced road bike and we are extremely happy it is now available for a lucky few to own a special piece of cycling history.” says Managing Director of Factor Bikes, John Bailey.

“It’s one thing to dream something up, it’s another thing entirely to get it to production level, and the shop opening signifies that we’ve done that.  It’s extremely exciting to have the Vis Vires ready and going to customers,” states lead designer Steve Domahidy.  

Last week the shop was open exclusively to pre-registered customers. Today Factor opens the online shop to the rest of the world.

People who buy one of the first Limited Edition 100 bikes will immediately become a member of the ‘Factor 100 Club’, our exclusive club for owners of the Factor Vis Vires. As an owner of a Vis Vires and member of the Factor 100 club, our customers can expect to join us on an extra special journey to perfect your ride.

About Factor Bikes:
Factor Bikes has one mission, to Perfect Your Ride.  Through advanced engineering, unparalleled integration, and an unsurpassed level of detail, Factor is raising the bar on what a bicycle can be.
Factor Bikes is a subsidiary of bf1systems, market-leading provider of electrical, electronic and composite solutions to clients in the Motorsport, Automotive, Aerospace and Marine Industries.

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